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Cozy But Anxious: Honest Loungewear

Where are you guys from

 

Hanna is from New York & Annie is from Connecticut

 

Where did you meet? 

 

At our boarding school in Massachusetts.

 

What inspired you to make Cozy But Anxious?

 

We coined the phrase in high school when externally everything looked ok but internally our anxiety was rampant. We understood one another and coped with humor. Annie got Hanna a hoodie with “Cozy but anxious” custom embroidered on it for her birthday and we quickly noticed how many complements she got on it. People really related to the phrase, which led us to start the brand. Cozy but anxious was born at the start of the pandemic and the focus from the beginning was to reach more people who related to the feeling of being cozy but anxious and who could find comfort and support through our platform and our clothing. 

 

 

What does the saying mean to you?

 

The saying embodies how two seemingly contradictory things can coexist at once, particularly when it comes to mental health. When your external situation doesn’t ‘match’ your internal headspace, it can feel confusing and frustrating, and we want to destigmatize that cognitive dissonance. Two truths can exist at once and don’t invalidate each other. 

 

What have you done for your mental health in the past year?

 

Hanna— I think for myself Ive had a really big change in perspective. I used to shit on myself 24/7 — never felt like i was doing enough, was doing too much, was always wrong, blaming my outsides for my insides, etc. As basic as it sounds, I think I’ve really worked on my self esteem by doing esteem-able acts. It really clicked for me this year that it’s difficult to find happiness within myself, but impossible to find it elsewhere. Finding a small amount of inner peace by building myself up in the right forms is what has helped me most. 

Annie— This past year, We all felt the collective weight of the pandemic bearing on our mental health, and were forced to sit with ourselves and our thoughts for months on end. I ended up battling with issues that I thought had been resolved years ago, and really had to pull myself out of that place and develop new habits. I saw myself fall into destructive patterns and wanted to rewire that part of myself that tends toward self-destructive behavior.  By sitting with my thoughts, I noticed how mean to myself I was. It often takes such conscious effort to be nice to ourselves, but putting in that work just feels crucial to me at this point in my life. Practicing accepting my thoughts, rather than judging them, has been invaluable, although challenging. Looking at the complex systems and experiences that have led me to negative self-talk is allowing me to break that destructive cycle. 

 

What do you think of how mental health is talked about in social media? Where could it improve? 

 

We commend people for getting vulnerable and intimate on social media because putting yourself out there is scary. I think it’s great that people are making slides with various tools and symptoms of certain diagnosis, etc. however, i think more resources need to be put online. I think it needs to target a broader group. Resources for the LGBTQA+ and BIPOC community fir those who have been silenced too long. 

 

What do you hope to do with CBA?

 

We hope to keep expanding. Making comfy clothes is fun, but our main goal is for this inclusive community to grow and reach people who  can come and share experiences, struggles, hope, advice, tools, etc. We want to use our privilege to uplift those voices that have been silenced within the mental health space. This platform is also the perfect creative outlet, and we’re excited to keep growing this brand with the goal of reaching and collaborating with others.

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